Content Creation is a valuable tool for public relations professionals. Check out this article to find out how to perfect your strategy and engage with your audience. The term “content curation” may sound like one of those industry buzzwords, but it actually holds more weight than you may believe. In a world where social mediaContinue reading “Content is Key: Power of Content Creation”
Tag Archives: Social Media
Public Relations in the Digital Age: Social Media Press Releases
The PR industry is changing, and so are press releases. Traditional releases have been swapped with social media press releases. Check out this article to learn how to craft a stellar social media release. Any public relations professional knows that the bread and butter of the PR industry has always been press releases. PR isContinue reading “Public Relations in the Digital Age: Social Media Press Releases”
The Best Photo Sharing Platforms For Public Relations Professionals: Instagram VS Snapchat
It’s important for PR professionals to utilize photo sharing platforms to reach their publics and stay up to date with trends. Check out this article to find out whether Instagram or Snapchat is the best way to go. The world of social media can be overwhelming. It seems like almost every day there’s a newContinue reading “The Best Photo Sharing Platforms For Public Relations Professionals: Instagram VS Snapchat”
Finding Accurate Information in the Era of ‘Fake News”
Fake News has taken the media by storm, and it can be hard to know what to believe. Check out my latest post to learn how you can do your part to stop the spread of false information. The Fake News Crisis Over the past few years, “fake news” has become a buzzword that hasContinue reading “Finding Accurate Information in the Era of ‘Fake News””
Social Media Algorithms Aren’t a Death Sentence for the PR Industry:
With social media platforms adopting algorithms to generate user-specific content, PR practitioners face the issue of getting their content seen. Check out this article to learn how to increase your content visibility and reach by working around the algorithms. Any active Instagram user knows the struggle of the elusive “algorithm”. As a Gen Z whoContinue reading “Social Media Algorithms Aren’t a Death Sentence for the PR Industry:”
If You’re Reading This: You Should be Using Twitter
Wondering what all the hype about using Twitter for journalism is about? Check out my latest article to find out why Twitter is an amazing tool, and how to use it to your advantage. Without a doubt, social media has changed all of our lives in some shape or form. Platforms like Instagram and TwitterContinue reading “If You’re Reading This: You Should be Using Twitter”
Why You Need to Utilize SEO ASAP: Engaging With Audiences
Let’s face it: whether you’re a blogger, a company trying to create a stronger online presence, or a journalist/PR professional, you have one common goal: you want your work to be seen! To be blunt, no matter how great your content is or how hard you worked on your campaign, it doesn’t matter if itsContinue reading “Why You Need to Utilize SEO ASAP: Engaging With Audiences”
The New You: Building Your Brand Image and Why it Matters
As a public relations major getting ready to enter the workforce, if there’s one thing that has been emphasized in both my classes and internships, it’s the importance of building your own unique brand and personal image. In an era of social media and competition, there are a million different people/companies who are doing theContinue reading “The New You: Building Your Brand Image and Why it Matters”
Crowdsourcing, Collaboration, and Communication: A Game Changer in Social Media Journalism/PR
In my last blog post, I addressed how like it or not, social media is invading the journalism and public relations professions, and in order to survive in these industries it is essential for practitioners to adapt to these changes. Now that we know that social media is here to stay, this week I willContinue reading “Crowdsourcing, Collaboration, and Communication: A Game Changer in Social Media Journalism/PR”
Maria's Musings 